Fintech is a hot startup topic right now. Fintech is not just another buzz on startup world but it is a technology niche that offer really high oppportunities. We have seen how the internet encouraged innovation in various industries, such as retail (B2B and B2C), entertainment (TV and movie), education (online course), media (news and magazine) […]
How do I run my business? How do I increase sales? How do I improve customer loyalty? How do I expand my business? As an entrepreneur who is excited in business, these are questions to ask. And, though they sound common for any entrepreneur, still, these are difficult to answer. You need to collect large number of data, place them in […]
The digital age does bring a lot of new paradigm. In the personal context, it changes human behaviour and lifestyle, while in a more global context, it affects the overall system globally, including business processes and ethics. We can see most of us cannot get off the internet nowadays. Look at the sales of mobile […]
Life is one big pool of challenges. Difficulties came along the way. You cannot avoid them. You have to face and fight them instead. Sometimes you win but some other time, you lose. We are indeed not perfect. All we can do is to go through all hardness and try to win the battles. It […]
Digital marketing is a term used to describe all marketing activities in digital channels. And when we say digital, it really means digital in a specific definition. Read more about What is Digital Marketing? There are some marketers who insist that digital marketing includes all electronic channels such as radio, television, electronic billboard and other electronic media. To […]
Digital marketing is a way to market your business, brand or product through a digital channels spesifically internet. The obvious advantanges of digital marketing is, it offers two ways communication between brand and consumers. Digital marketing lets people talk to brand directly through various media, including website, social media, messaging system, etc., making conversation a lot easier and […]
Building a website is not just about building a website. There are main considerations to think about, visual design that is appealing and features that are fully functional. Talking about designing a commercial website, it needs to be as effective as a business channel, directly or indirectly. A direct business channel means a website that […]
Web design is not just about web design. Since the basic purpose of design is to solve problems, it requires much more consideration to create a professional website. Some digital agencies don’t really pay attention to these details. They just build a website and publish it online. Though the design trend is there, it is […]
As a business owner, we tend to do everything ourselves to save budget. It is easy to understand, especially for small business, since they don’t have big budgets to spend. One thing that is being questioned is the need to hire a business lawyer. Of course, the needs for legal documents when starting up a […]
There are variety of ways to measure how your content marketing is performing. but before anything else, you need to put the first priority in place, which is setting up the content marketing goals. Read more about 5 Business Goals To Drive A Successful Content Marketing Strategy. Measuring up the effectiveness of a content marketing strategy […]
Have you ever heard a quote “If you build it, they will come”? It was from a movie, Field of Dreams, that was played on big screen on 1989. Though it is quite popular, but it does not always right. At least when related to online media. As a business owner or a marketer, you will certainly […]
Most marketers are into content marketing now, but many of them are not getting result as expected. The idea of content marketing is not just about writing some articles occasionally, publish them on the blog, post the link in social media and waiting for comments. You need to go further. Attractive contents, consistency, engagement and measurement […]
Content marketing is a buzz recently. Many companies get into utilizing content strategy into their marketing plan. Content marketing comes in many forms: articles, blogs, advertorial, press releases, sponsorship, promotions and other relevant forms of content. The contents can be text, images, videos and infographics. A successful content marketing is the results of clear plan […]
Content Marketing is a strategy to communicate with audiences through storytelling. Rather than putting all the efforts through the advertising, companies create compelling and emotional contents to get into the mindset of the audiences. Content marketing is nothing new. We could track back the realization of content marketing since around 1920’s. It was the time when swing and jazz are the dominant […]
Before you read this, you may want to read this first: What is Content Marketing Strategy and How It Builds Your Brand? Let’s get it straight. Creating the best content marketing for your business is not just about creating any contents. Many marketers has this belief of “if you build it, they will simply come”. It […]
There are so many platforms on the web but nothing creates as much buzz as the social network platforms. It is the only online platform that makes us deliberately willing to be involved with. Before the era of social platform, most of us are not that passionate with getting online. There are not many that ask how […]
The market where we are involved in everyday is advancely evolving. If you compare current market to let’s say 10 years ago, you will find big differences on market behaviour and spending habits. The penetration of technology and how we use them are the reasons behind these changes. One of the marketing strategy that gets affected a […]
When you are working or doing business in marketing fields, you have pretty much heard the terms Content Marketing every once in awhile. It’s all over the internet, in blog posts, ebooks, videos, podcasts and printed books. It has became much more popular since the change of Google Search Algorithms to be more concern in the value […]
Free Will Economy, an economic system to describe contribution you can give to the community by offering your skill to complete a job for others and let others decide how much they are willing to pay you back.
As a business owner and entrepreneur, you need know how to present in front of people, whether its within your own business team or a large number of people in public. Learn how to be a good public speaker in this post. These tips are based on practical experiences.
Before starting a business, you need an idea. A superb idea that could transfer to a money-making business. If you are the one that want to start a journey as an entrepreneur, read this post to learn how to generate new idea for your business.
You've had a job! A stable income that keeps your financial flow safe, but it just doesn't enough. So, you start to look for a side business to earn more beside your main job. Find a list of ideas you can start as a side business. Who knows it can be your biggest source of money in future.
You get the business ideas and started to think where to start and how is your plan to run the business. Learn how to create a business plan in this blog post and start your entrepreneurial moment. There are 7 main sections you shouldn't miss out. Read on to find out.
How do you track your business online? How would you know whether its running in the right direction? Read on this post to find out what is the important metrics to track your business online and improve customer engagement.
Starting a business is not easy, even though you have already had a great idea and believe it will be a successful one. In this post, you will find great guides on how to start your entrepreneurial journey.