With the internet and technology advancement, you can work anywhere, anytime, and as much as you want. Some online businesses do not require capital to start and run. With free tools and social media platforms to reach your customers, all you need is the internet and the will to succeed.
According to your strengths and skills, here are some of the services you can offer as an online small business.
1. Digital marketing
Businesses are taking their marketing towards the digital direction. People spend a considerable amount of time on their devices, prompting firms to reach out to their audience through digital platforms. With the right digital marketing skills, you can tap into this niche and help businesses increase their online presence.
Some of the services you can offer include:
- Social media management, where you run and manage a business’ social media accounts on their behalf.
- Social media consulting, where you educate businesses on tactics to increase their online presence.
- SEO services to help websites and blogs reach their appropriate audience.
These are just a few of the services you can offer in the wide world of digital marketing. Research and find the most suitable services you can offer. With a proper device and an internet connection, you are good to go.
2. Freelance service
If you have the appropriate skills, but you prefer to work without being bound to a 9-5 routine, freelancing is the path.
There is a massive population of business owners who need someone reliable and fast to help put their startup online or take their online presence to the next level. Many of them are looking to work with freelance web developers, web designers, mobile app developers, photographers, copywriters and other competent individuals.
You can start by creating a website and register a social media account. Fill them with appropriate and useful contents to attract business owners.
3. Influencer marketing
If you have a solid online presence or a vast social media following, this is the path you should take. Companies are willing to work with persuasive influencers who are capable to promote their products and increase sales.
There are various ways you can endorse a brand; by promoting the product through photos or videos and by sharing a link and receiving commission per click, which is also known as affiliate marketing.
The more engaged your social media account is, the better the attention you can provide for businesses; increasing their brand awareness which eventually resulting in a successful sales conversion.
Dropshipping allows you to make sales without having to handle the products yourself. Your role is to market and find customers, and have the products delivered to them by a third party, referred to as a dropshipper. You list the products on your website or a reputable platform like eBay or Amazon to find customers. After that, you purchase the products at a lower price from the dropshipper, who then delivers the products to your customers.
Dropshipping gives you the flexibility to deal with a wide range of products. The lack of physical handling eliminates workload and stress, resulting in a super low operating expenses. However, this kind of business has low-profit margins; therefore, you will have to make a considerable number of sales in order to make a meaningful income.
5. Delivery service
Technology advancement has made people reluctant to get out of their homes and offices to get into stores. Your small business can offer delivery services where the customer makes an order, and you get it from the store to their homes or offices on their behalf.
Companies are looking for last mile delivery solutions that ensure their products safely and efficiently get to the consumers. Last-mile delivery is a lucrative sector for a small business looking to offer online services since companies have invested much into this last step of the logistics process.
Last-mile delivery allows you to take products to customers on behalf of the sender company and, in the process, benefit from the commissions. Consumers are always on the lookout for businesses that offer efficient last-mile delivery services and choose those that provide the delivery service they need.
The secret to starting an online small business is to keep up with the trends and identify the most suitable and lucrative niche for you. Furthermore, an online business gives you a flexible working pattern and allows you to have control over your working life. It is the way to go as long as you have the appropriate knowledge and skills to manage and grow the business.